Effective Date: April 21, 2025
Your privacy is important to us. This Privacy Policy explains how we collect, use, and protect your personal data when you use our website.
1. Who We Are
This website is operated by Donald Smith, located in the United States.
Our contact information is:
Email: [email protected]
2. What Data We Collect
We collect only the personal data necessary to deliver the content you request and to operate our website securely and effectively. Specifically:
- Name and Email Address: When you submit your details via our embedded Mailchimp form, we collect your first name, last name, and email address in order to send you the requested resources and future marketing communications.
- Technical Data: Your browser may automatically provide non-personal technical information such as your IP address, browser type, and operating system, which may be processed by our hosting provider for site functionality and security.
3. Hosting Provider Analytics
Our hosting provider, Cloudflare Inc., may collect anonymous usage data about visits to our website for performance monitoring, diagnostics, and security purposes. This data is collected without the use of cookies and may include your IP address, browser version, and device information. These activities are carried out based on Cloudflare’s legitimate interest in maintaining a secure and functional hosting environment and are compliant with GDPR standards.
4. Cookies
We use only one strictly necessary cookie:
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
wpEmojiSettingsSupports | Stores whether your browser supports emojis. | Session (deleted when browser closes) | Necessary |
This cookie is essential for emoji display and does not collect personal information.
5. Email Subscriptions and Marketing
When you submit your name and email through our Mailchimp form, you consent to:
- Receiving the resource or content you requested.
- Being added to our mailing list for future marketing communications, such as updates, tips, and promotional content.
You may unsubscribe at any time by clicking the unsubscribe link in any email.
Your data is stored and processed by Mailchimp, a U.S.-based email marketing service that complies with the GDPR and maintains safeguards for international data transfers.
Read Mailchimp’s Privacy Policy.
6. Legal Basis for Processing
We process your personal data based on the following legal grounds under the GDPR:
- Consent: You provide consent when you submit your information through our form.
- Legitimate Interests: For the operation, security, and basic functionality of our website.
7. International Data Transfers
As our business is based in the United States, and we use services such as Cloudflare and Mailchimp, your personal data may be transferred to and stored in the U.S..
We rely on data protection mechanisms such as Standard Contractual Clauses (SCCs) to ensure that any transfers outside the European Economic Area (EEA) comply with GDPR standards.
By using our website and submitting your information, you consent to the transfer of your personal data to the United States.
8. How We Protect Your Data
We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, alteration, disclosure, or loss. These include:
- Secure data transmission
- Trusted third-party providers (e.g., Mailchimp, Cloudflare)
- Data minimization and limited access
9. Your Rights Under the GDPR
If you are located in the European Economic Area (EEA), you have the right to:
- Access the personal data we hold about you
- Request correction or deletion of your data
- Withdraw your consent at any time
- Object to or restrict certain types of processing
- Lodge a complaint with your local data protection authority
To exercise these rights, please contact us at [email protected].
10. Data Retention
We retain your name and email address for as long as you remain subscribed to our mailing list or until you request deletion.
11. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the “Effective Date” at the top of this page.